Fintech Founder at Co-founder, a Ghanaian savings app
Raised, nearly died, pivoted, survived. A fintech founder's story.
Meet your expert
Adjoa co-founded a consumer savings app, raised a seed round, ran out of runway, and rebuilt the business around a B2B model. She covers fundraising, regulation with the Bank of Ghana, and the emotional side of founding.
Areas of focus
A closer look
We raised a seed round for a consumer savings app, hit 40,000 users and were three months from running out of money. The B2B pivot nobody on the team wanted.
Adjoa and Chidi Okafor compare notes: what founders think investors want, what investors actually want, and the gap between them.
This content shares personal experience for educational purposes. It is not personalised financial, legal or medical advice. Experts are not necessarily licensed to advise on your specific situation; consult a qualified professional before acting.